I’ve been fortunate to lead growth teams at 8 different companies. Along the way I’ve found repeatable success in the areas of marketing, lead generation, and sales. If you’re looking for proven expertise and candid advice in these areas, let’s connect…
[Make it rain leads]
Build a marketing machine that feeds your sales team a steady flow of high quality leads. I’ll help you find the right go-to-market strategy, channels and tactics to deliver hundreds of inbound leads to the sales team each month. Marketing will become the tip of the acquisition spear.
[Increase Pipeline Value]
Build a lead generation team that consistently produces qualified leads that create pipeline value. I’ll help you implement world class inbound and outbound programs through process, playbooks, technology, reporting and metrics. We’ll build the process and team that creates more opportunities.
[Close More Deals]
Build a sales process that converts more deals and make customers happy. I’ll help you implement the right sales structure for success. Process, tools, training, reporting and accountability are the keys to growth. Engineer a process and team that hits the number every quarter.
Leverage my experience and proven process to accelerate your growth
I can help you create more leads, build more funnel, and close more deals. Here’s the 3 most common ways to work with me…
The Sales & Marketing Assessment
I’ll evaluate your current go to market strategy and identify ways to increase top of the funnel leads and overall sales effectiveness through proven marketing and sales methodologies. Specifically review target markets, messaging, channels, offers, workflows, current inbound and outbound process, sales playbook, sales stages, scripting, reporting and key metrics. I provide tactical recommendations to increase your MQLs and optimize your sales processes.
Project Based Work
With project based work, you hire me for a specific strategy deliverable, process, playbook, script, campaign, training or other project. It has a defined deliverable and a date. We’ll meet, go through discovery and then define the deliverable. Some of my more common projects are sales & marketing team design, ICP definition, demand generation, playbook creation, scripting & objection handling, and email cadences. Contact me and we can discuss a single project and scope of work that fits your exact situation.
Fractional CRO
With a fractional Chief Revenue Officer you’ll have a designated block of hours every week. I’ll become part of your staff as we build process, launch campaigns, and measure results. We can focus on solving a single problem or a variety of problems. From content creation to sales scripting to demand generation to playbook creation to reporting and metrics… I’ll work with your team to implement world class sales and marketing process. You get senior level expertise to augment your team.
Of course you do…
